AI Prompts — Estimate the ROI of a Value Affirmation tool

Understanding your users, their goals, and their needs is the spark that transforms a simple tool into an engaging, impactful solution.

1. Prompts like this can quickly help determine needs, create focus, and unify team direction.
2. Tech and tools are the delivery method. If the message makes sense on paper, it can thrive with an advanced delivery method boost.
3. The value to the user is the output, not the work getting to the output. Lifetime value is created over multiple touch points, over time.
4. “1+1=Talk to Sales” is a brand demerit. Build trust and future excitement by clearly stating the user’s ROI for engaging, before they engage.

AI Prompt

“Calculate the Return on Investment for an onsite calculator implemented on a B2B website with 1 million unique users engaging annually and a 50% returning user rate. Include development, implementation, and maintenance costs, as well as revenue impact from increased conversions, improved customer retention, and operational efficiencies. Use reasonable industry benchmarks if specific data is unavailable.”

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