If reading this, it is safe to assume you’ve had it with manually compressing files and folders. Luckily someone before you ran into the same situation and created a solution (at least for Mac): #AllHail #ArchiveUtility
So do this:
- Open Archive Utility
- In Finder — highlight the files and folders to be compressed
- From Finder—drag and drop selected files/folders onto the Archive Utility App icon in the desktop toolbar
Watch it in action:
What makes me the expert: Exporting files is the last major step in the creative process when designing HTML5 Interactive Display Ads in support of Interactive Media Outlets. Consider compressing 30+ banner ads in a typical media campaign and quickly this little research holds so many benefits.
Link to video on crrollyson.com